When you use the Site, we collect data about your device, your interactions with the Site, and information required to process your orders. We may also collect additional details if you reach out to our support team. Below is a summary of what we collect and why.

1. Device Information
Personal Information examples: browser version, IP address, time zone, cookie data, pages or products viewed, search queries, and interaction patterns.
Purpose: to render the Site correctly for your device and to perform analytics that help us optimize performance and usability.
Source: automatically captured via cookies, log files, web beacons, tags, or pixels.

2. Order Information
Personal Information examples: name, billing and shipping addresses, payment details (credit card numbers, PayPal account), email, and phone number.
Purpose: to fulfill your contract with us—process payments, arrange shipping, send invoices/confirmations, communicate about your order, screen for fraud or risk, and, if you’ve opted in, send you promotional offers.
Source: provided directly by you during checkout.

3. Customer Support Information
Personal Information examples: any details you share when contacting support about an order or the Site.
Purpose: to resolve your inquiries and improve our Service.
Source: provided directly by you in communications.

BEHAVIORAL ADVERTISING

We use your Personal Information to deliver targeted ads and marketing messages that may interest you. For example:

Google Analytics helps us understand Site usage. Learn about Google’s practices and opt-out options at https://policies.google.com/privacy?hl=en and https://tools.google.com/dlpage/gaoptout.

We share data about your Site visits, purchases, and ad interactions with our advertising partners, using cookies or similar technologies where legally appropriate.

For more on how targeted ads work, visit the Network Advertising Initiative at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising here:

Facebook: https://www.facebook.com/settings/?tab=ads

Google: https://www.google.com/settings/ads/anonymous

Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Or via the Digital Advertising Alliance: http://optout.aboutads.info/

USING PERSONAL INFORMATION

We use your Personal Information to operate our business, which includes:

listing and selling products

processing payments

shipping and order fulfillment

communicating news, offers, and updates

Lawful Basis (GDPR)

If you reside in the European Economic Area (EEA), our processing relies on one or more of the following grounds:

Your consent

Performance of our contract with you

Compliance with legal obligations

Protection of your vital interests

Tasks in the public interest

Our legitimate interests (not overriding your fundamental rights)

Retention

We retain order-related Personal Information for our records unless you request deletion. To learn about your erasure rights, see the “Your Rights” section below.

AUTOMATED DECISION-MAKING

EEA residents have the right to object to decisions based solely on automated processing. We do not engage in fully automated decision-making with significant legal effects. Our platform (via Shopify) uses limited automated checks to prevent fraud (e.g., temporary IP or card deny-lists) that do not have a significant legal impact on you.

CALIFORNIA CONSUMER PRIVACY ACT (CCPA)

If you are a California resident, you may request:

Access to the Personal Information we hold about you (“Right to Know”)

Porting of your data to another service

Correction or deletion of your Personal Information

To exercise these rights (or appoint an authorized agent), contact us at support@top5-rank.com.

COOKIES

A cookie is a small data file placed on your device when you visit the Site. We use functional, performance, advertising, and social cookies to improve your experience—remembering login, region, and preferences—and to analyze site traffic and ad performance.

Do Not Track

Our Site does not alter its practices in response to browser “Do Not Track” signals, as no industry standard governs interpretation of those signals.

CHANGES

We may update this Privacy Policy to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the revised date at the top of this page. Your continued use of the Site constitutes acceptance of any updates.

YOUR RIGHTS

Depending on your jurisdiction, you may have rights to:

Access, correct, or delete your Personal Information

Restrict or object to certain processing activities

Withdraw consent at any time (without affecting prior processing)

To exercise your rights, email us at support@top5-rank.com.

CONTACT

If you have questions or concerns, or wish to lodge a complaint with a supervisory authority, you may contact:

Top5-Rank.com: support@top5-rank.com

UK Information Commissioner’s Office: https://ico.org.uk/make-a-complaint/

Thank you for trusting Top5-Rank.com to safeguard your privacy while delivering expert, unbiased Top 5 product guides.